From Wikipedia, the free encyclopedia
Adicionar ao Google AgendaWooCommerce
Woocommerce logo.png
Original author(s) Mike Jolley, James Koster
Developer(s) Automattic
Initial release 2011[1]
Stable release 3.0.7 (May 16, 2017; 48 days ago[2]) [±]
Repository github.com/woothemes/woocommerce
Written in PHP
Operating system Unix-likeWindows
Type e-commerce
License GPL
Website woocommerce.com

WooCommerce is an open source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants using WordPress. Launched on September 27, 2011,[3] the plugin quickly became popular for its simplicity to install and customize and free base product.


WooCommerce was first developed by WordPress theme developer WooThemes,[4] who hired Mike Jolley and James Koster, developers at Jigowatt, to work on a fork of Jigoshop[5][6] that became WooCommerce.[7] In August 2014, WooCommerce powered 381,187 sites (or 17.77% of e-commerce sites online).[8]

In November 2014, the first WooConf, a conference focusing on eCommerce using WooCommerce was held in San FranciscoCalifornia. It attracted 300 attendees.[9]

In May 2015, WooThemes and WooCommerce were acquired by Automattic, operator of WordPress.com and core contributor to the WordPress software.[10]


WooCommerce has been adopted by over 380,000 online retailers.[11] It is used by a number of high-traffic websites, among them are Internet Systems Consortium and Small Press Expo.[12] For the 3rd week of September 2015, Trends indicated that WooCommerce ran on 30%[13] of e-commerce sites and millions of active installs.[14]

WooCommerce has attracted significant popularity because the base product, in addition to many extensions and plugins, is free and open source. In addition, there are thousands of paid add-ons for fixed prices. Many Premium Themes now offer capability with Woocommerce as well as plugins that make a theme framework compatible.[15]

WooExpert Partner program[edit]

Instead of a certification program WooCommerce uses an official partnership program. WooCommerce recommends users to use these WooExperts for their WooCommerce projects.[16] Suppliers can apply to become a partner and by doing so will undergo a multi-stage application process that includes skill evaluation and an interview. Throughout the process WooCommerce aim to assess familiarity with WooCommerce core and extensions. The partnership program has either a Gold or a Silver level.[17]

See also[edit]


  1. Jump up^ “WooCommerce Has Arrived”. WooCommerce. 27 September 2011. Retrieved 17 January 2015.
  2. Jump up^ {{cite web | url=https://wordpress.org/plugins/woocommerce/changelog/ | title=WooCommerce – excelling eCommerce | publisher=WordPress | accessdate=2017
  3. Jump up^ Perez, Sarah (27 September 2011). “WooThemes Launches WooCommerce To Turn WordPress Sites Into Online Shops”. TechCrunch. Retrieved 17 January 2015.
  4. Jump up^ “WordPress Themes, Plugins & eCommerce”. WooThemes.
  5. Jump up^ Imel, Ryan (28 August 2011). “Jigoshop team and WordPress community members share thoughts on forking”. WPCandy. Retrieved 17 January 2015.
  6. Jump up^ “Our forking views”. Jigoshop. 26 August 2011. Retrieved 17 January 2015.
  7. Jump up^ Imel, Ryan (25 August 2011). “WooThemes forks Jigoshop into WooCommerce, launches WooLabs”. WPCandy. Retrieved 17 January 2015.
  8. Jump up^ “WooCommerce Growth Revisited: Four Million and Counting”. WooCommerce. 6 August 2014. Retrieved 17 January 2015.[non-primary source needed]
  9. Jump up^ “Dedicated to store owners & WordPress developers wanting to learn the art of eCommerce using WooCommerce”. conf.woocommerce.com. 3 November 2014.[non-primary source needed]
  10. Jump up^ “WordPress Parent Automattic Buys WooCommerce, a Shopping Tool for Web Publishers”Re/code. Retrieved 19 May 2015.
  11. Jump up^ “4 Million Downloads”. WooCommerce. 6 August 2014. Retrieved 17 January 2015.[non-primary source needed]
  12. Jump up^ “WooCommerce E-Commerce Usage”. WebTechster. Retrieved 2014-05-13.
  13. Jump up^ “Statistics for websites using Ecommerce technologies (The Entire Internet Tab)”. builtwith.com. Retrieved 21 September 2015.
  14. Jump up^ “WordPress Plugins Stats”. Retrieved 2015-09-22.[non-primary source needed]
  15. Jump up^ “WooCommerce Genesis Framework for Woocommerce”.
  16. Jump up^ https://woocommerce.com/experts/
  17. Jump up^ https://woocommerce.com/join-wooexperts/

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